Audi Q8 has landed

Think SUV, then think again

The all-new Audi Q8

The Audi Q8 combines the elegance of a four-door luxury coupé with the practical versatility of a large SUV. Richly equipped, comprehensively connected and tough enough for off-road duty, it is a confident companion for business and leisure.

Expressive design with new Singleframe and features from the original Audi quattro. Generous, elegant interior, touch operating concept and high-tech navigation: The Audi Q8 is a confident companion for business and leisure.

Experience the new face of the Q family

 

New presence for the Q family

Exterior design

With the imposing Singleframe in octagonal design, the Audi Q8 is the new face of the Q family. The brawny radiator grille stands upright and, together with the spoiler that has been drawn toward the front and the large, highly contoured air inlets, emphasizes the self-confident look.

The elegantly sloping roofline terminates in gently inclined D-pillars and rests against the quattro blisters above the wheel arches, which house up to 22-inch wheels. A light strip connects the units at the rear..

 

Tradition meets innovation

A finale look at the rear end of the new Audi Q8 approves the first impression: The SUV coupe achieves an unobtrusive presence through subtle lines and clear contours, which at the same time symbolizes high quality and dynamism. Expressive design with the features of the original Audi quattro. The new Audi Q8.

 

Clarity is the new premium

The interior

Easy-to-understand symbols stand for the digital precision from Audi and for the high level of integration of architecture and operation. The central element is the top MMI touch response display. With its black – panel look, it almost dissolves into a large, black surface when switched off. All elements refer logically to one another, from the flat air vent strip to the wide console on the center tunnel bearing the tiptronic selector lever.

Options including customized contour seats with massage function and ventilation, four-zone automatic air conditioning and the air quality package further enhance the elegant ambiance.

 

Contour light

In the dark, the contour light traces the distinctive design lines of the interior and provides backlight for the three dimensionally lasered quattro badge above the glove compartment – an example for the love of detail at Audi.

 

Clever networking

For the New Zealand market, the Audi Q8 comes standard with the top-of-the-line infotainment system, MMI navigation plus with touch response. Natural language voice control turns the Audi Q8 into an intelligent dialog partner.

 

Identity

Lighting

Standard HD Matrix LED headlights strip the darkness from the night and provide daylight-like, precise illumination of the road in both dipped and high beam. Thanks to innovative technologies, both oncoming and preceding vehicles are not dazzled and traffic signs are not over-illuminated, while important areas still remain fully lit up.

 

Sporty driving experience

Driving dynamics and motor

The purely mechanical center differential transfers the forces to the front axle and rear axle at a ratio of 40:60 as standard. When required, it transfers the majority to the axle with the better traction.

Besides the standard progressive steering, whose steering ratio becomes increasingly direct the further the steering wheel is turned, Audi also offers all-wheel steering as standard. It can turn the rear wheels as much as 5 degrees – counter to the direction of the turn at low speeds to increase agility and at higher speeds in the direction of the turn for better stability.

All drive systems are particularly efficient thanks to the new mild hybrid technology (MHEV).

 

More safety

Assistance systems

Whether parking, in the city or on long journeys – the Audi Q8 supports its driver in many situations. Among the systems contributing here are the adaptive cruise assist, efficiency assist, crossing assist, lane change warning, curb warning and 360 degree cameras.

Behind all of these features is the central driver assistance controller. It continuously computes a differentiated model of the surroundings and uses this to manage the assistance systems. The required data are obtained – depending on the selected options – from up to five radar sensors, six cameras, twelve ultrasound sensors and the laser scanner.


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